Fraud Prevention

Fraud that goes unchecked doesn't just cost you revenue. It costs you your merchant account.

CambridgeCommerce builds fraud prevention strategies that scale with your volume; velocity controls, device fingerprinting, rules tuning, and tool integration that protect margins without blocking legitimate customers.

Talk to us about fraud Apply for a merchant account

Fraud doesn't just cost you money directly. High fraud rates drive up your chargeback ratio, trigger processor reviews, and can result in account termination. By the time fraud is visible on your statement, it's already affecting your risk profile with your processor.

The fraud problem merchants actually face

Most merchants think about fraud as a revenue loss problem. It is, but that's only the beginning. Every fraudulent transaction that results in a chargeback counts against your dispute ratio. A fraud wave at high volume can push you into a Visa or Mastercard monitoring program within a single billing cycle.

The tools that prevent this look different depending on your business model, your volume, and how your customers transact. A rules set that protects a $50K/month business often creates unacceptable false-positive rates at $500K/month. We build fraud strategies that fit your actual situation.

Where fraud enters and how to stop it

Velocity controls

Limit the number of transactions, declined attempts, or card number variations from a single IP, device, or shipping address in a given window. The single most effective first line of defense against card testing.

📱

Device fingerprinting

Identify devices attempting multiple orders across different card numbers or customer accounts. Fraudsters rotate cards; device fingerprinting catches patterns human review would miss.

📍

AVS and CVV rules

Address Verification and card security code matching are basic but frequently misconfigured. We review your current rules to make sure you're declining the right failures without over-blocking legitimate orders.

🌐

Geolocation screening

Flag or block orders where billing address, shipping address, IP location, and card issuer country don't match expected patterns for your customer base.

🔗

Third-party fraud tools

Kount, Signifyd, Sift, and similar platforms add machine-learning fraud scoring on top of basic gateway rules. We help you select, configure, and tune these tools for your transaction profile.

👁

Manual review queues

High-value or high-risk orders that don't trigger automatic decline but warrant a closer look. We help you build review workflows that don't slow down legitimate orders or create customer service problems.

The false-positive problem

Aggressive fraud rules block fraud. They also block legitimate customers. A false-positive rate above 2 to 3% is costing you real revenue and creating customer service issues. Getting the balance right requires tuning rules against your actual transaction data, not a default ruleset.

CambridgeCommerce reviews your decline rates, false-positive estimates, and fraud loss data together to find the right calibration. The goal isn't zero fraud; it's a fraud rate low enough to protect your account and margins without over-screening your customers.

Card testing: A common attack pattern where fraudsters use stolen card data to make small test purchases and verify which cards are active before making larger fraudulent purchases. Velocity controls and CAPTCHA are the primary defenses. If you're seeing unusually high declined transaction rates on small-value orders, you may be under a card testing attack right now.

"We had a card testing attack hit us over a weekend. Cambridge identified it Monday morning from our transaction patterns, told us exactly what to change in our gateway rules, and we had it stopped by Tuesday. The damage was limited because they caught it fast."
Ecommerce merchant, consumer electronics Card testing attack contained within 48 hours

Frequently asked questions

How do I know if I have a fraud problem?
The clearest signals: a rising chargeback ratio with disputes coded as fraud (reason code 10.4 for Visa), unusually high declined transaction rates, a spike in orders from unfamiliar geographies, or multiple orders using different cards to the same shipping address. If you're seeing any of these, call us.
What's friendly fraud and how is it different from fraud?
Friendly fraud is when a legitimate customer disputes a charge they authorized; often because they forgot, didn't recognize the billing descriptor, or decided they wanted a refund after the refund window closed. It looks like fraud in your chargeback data but requires a different response. Compelling Evidence 3.0 is the primary defense. We handle both.
Do I need a third-party fraud tool, or is gateway screening enough?
For merchants under $50K/month with standard customer patterns, gateway-level AVS, CVV, and velocity controls are often sufficient. Above that threshold, or for merchants in higher-risk categories, a machine-learning fraud scoring tool adds meaningful protection. We'll tell you honestly whether you need one based on your actual volume and fraud exposure.

Fraud that you catch today won't cost you your account tomorrow.

We build fraud prevention calibrated to your volume and transaction patterns — not a default ruleset.